1)Technology

• The main institutions in the gaming industry are: Sony, Microsoft and Nintendo. The main consoles on the market at the moment are the X-Box 360, the Playstation 3 and the Nintendo Wii.
• Gaming is a new media technology that is developing fast, new technologies are developed all the time, with gaming anything is possible.
• Alexander Gambotto-BurkeThursday April 19, 2007The Guardian
  Gaming has a lot in common with everyone's favourite heiress, at least in the public consciousness: it's pretty, but dumb. And now that Microsoft, Nintendo and Sony have released their latest games consoles, that statement becomes all the more pertinent - next-gen games look great, but they play like something that could have been made a decade ago. While visual fidelity has advanced exponentially over time, the technology that governs how games play, react and adapt - the artificial intelligence, or AI - remains relatively rudimentary.
• Gaming is generally targeted at young males of around 16-34, this however is changing, with new games appealing to a wider audience, there is more female interest.
• Gaming is giving people more of a chance at interaction than any other new media technology.
• 'Unlike the days of Pong, today's gaming applications demand massive amounts of raw computing power and scalability to produce an interactive experience. HP said it would offer that power to the industry's online and mobile gaming sectors, including infrastructure and workstations for gaming companies, content developers, and service providers. '